apd-brand-voice
| apd-brand-voice | |
|---|---|
| Version | 2.4 |
| Category | Shared |
| Type | Copywriter / editor |
| Cost / run | TBD |
| Best models | TBD |
Shared › apd-brand-voice
Writes any Aimpoint copy in the brand voice: website pages, case studies, blog posts, social media, proposals, emails, and client-facing documents. Pattern-matches against real website copy shipped in its references/, on top of explicit voice rules (declarative not tentative, partnership framing, action-verb headlines).
Available as $apd-brand-voice / /apd-brand-voice (source · tests).
How to use
- Invoke the skill (or just ask for Aimpoint copy; the trigger covers "write/draft/edit/refine for Aimpoint")
- Give it the format (blog, LinkedIn post, case study…), the audience, and the raw material
- Iterate on tone in-conversation; it will hold the voice rules while you adjust content
Draft a LinkedIn post announcing our new Databricks migration accelerator.
Audience: data leaders at mid-market enterprises. Key point: cuts migration
timelines from months to weeks. Include a call to action to book a call.
Tips
| Do | Why |
|---|---|
| State the audience and channel | Voice rules flex by format; social copy and SOW copy differ |
| Provide real facts and outcomes | The voice is declarative; without specifics it can't make strong claims |
| Use it for editing, not just drafting | "Rewrite this in our voice" is one of its strongest modes |
| Keep it away from deck slides | Slide copy density is handled inside apd-pptx-design; don't stack them |
Related skills
| Skill | Relationship |
|---|---|
apd-pptx-design |
Deck slide text goes there, not here; don't load both for a deck run |
apd-design-brand |
Visual identity (colors, typography); pair when a deliverable needs copy and styling |